13 Comments

  1. Lisa Stover
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    I’m still figuring this out too!

    Reply

  2. K.C. Dermody
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    I’ve only recently started writing my blog posts as I was too busy with other writing projects and let it fall to the wayside. I’m trying to post something daily but if I can post something every other day I think I’ll be happy with that. I needed a clearer focus and now that I have that it should be a little easier!

    Reply

  3. Shawn S. Lealos
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    I can’t do a blog post every day because there is not enough time. But, I do think I need more than one a week.

    Reply

  4. Esta
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    I’m launching my fitness website this week and I plan to do 2 blog posts per week. I think I can handle twice a week posts.

    Reply

    • Rebecca Livermore
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      Esta, it sounds to me like you are on the right track. Two blog posts per week is a great goal, and while it will take discipline to be consistent with it, it’s a very attainable goal, so I think it’s a perfect one to start off with. I look forward to hearing about your progress!

      Rebecca

      Reply

  5. Tom Treanor
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    Rebecca,

    Great post. I think it’s a worthy discussion. While I think everyday is overkill for most people, I definitely see my results go up the more that I have a post on my blog. I say it that way because I have been having more guest bloggers on Right Mix Marketing (including your great post!).

    Here’s my 2 cents. If you convert traffic really well (list-building or sales), I would both blog and guest blog more because the traffic will end up paying off. If you’re still working on your conversions or product, I would focus on that and blog less. For my own blog and others, I do appreciate guest posts because they bring fresh ideas but that’s just my thought on it.

    Reply

    • Rebecca Livermore
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      Tom,

      I agree with you very much about blog post frequency making a big difference. I know I have to really work hard to be consistent with my 2 posts per week that I do on my blog, and would definitely need to bring in guest bloggers in order to get more content up consistently.

      You make a good point with where you’re at in the journey and at what juncture to add in guest blog posts. I actually have someone working on a guest post for me now, so I’ll be experimenting with this soon myself. I want to give it a try and see how it works for me, because I can’t really make a judgment on something I haven’t done myself.

      One thing I also am thinking about this morning is that it’s okay if the same people don’t read every single post on your blog. I’ve found that with the bloggers that I follow who post every day, I read only 1 or 2 of their posts each week. But I am at least paying attention to what they are publishing and reading the posts that appeal to me. No doubt many other people are reading the posts that I’m skipping because they appeal to them for some reason. And of course, some people read every single one and would be disappointed on days when one didn’t show up in their inbox or RSS reader.

      I’m still on this learning journey, for sure, and appreciate your input on this.

      Rebecca

      Reply

  6. Phil McDermott
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    This is a question I have been pondering on for quite a while. There are certainly different opinions out there but clearly the bigger sites are consistently posting everyday so it would seem to be an approach that works.

    However, in my case that would be way too much and I currently aim to post at least 3 times per week. I find that this frequency is quite manageable.

    I do have a couple of guest contributors on my blog but these posts are fairly infrequent, though they are always welcome and do offer a different viewpoint.

    Thanks for sharing your thoughts, much appreciated

    – Phil

    Reply

    • Rebecca Livermore
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      Phil,

      Thanks so much for stopping by and leaving a thoughtful comment. I definitely agree that a lot, but not all big sites post every day, so no doubt it does work. But there are negative aspects to it as well, as it seems there are with most things in life.

      I definitely find myself deleting emails (without reading) from the bloggers I follow who post every day. If the title of the blog post doesn’t immediately grab me, I delete. I’m less likely to do that with blogs I follow that post less frequently, because I don’t want to miss anything. Not sure if that is an issue specific to me or if a lot of other people do that.

      On the other hand, no doubt other people end up reading the posts that I skip, because those specific ones appeal to them for some reason.

      Regarding guest posts, I’m actually dipping my toe in the water with that one here very soon, because I want to at least try it. It will be interesting to see how I feel about it after doing it a bit. So always learning and experimenting is a good way to go, I think!

      Best,

      Rebecca

      Reply

  7. Susan
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    I find blogging 3 times a week is working quite nicely, but I offer it in easy audio format, too. Some industries will do well to post once a week, and they get nice responses from that activity.

    That’s my barometer, though. It has to get to a point where you’re either having more conversations – on your blog or on social media – increased visibility and list growth, or the phone ringing more often.

    For certain, if you’re not blogging, the odds of experiencing any of that are very, very slim. Thank you for your insightful blog!

    ~ Susan

    Reply

    • Rebecca Livermore
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      Susan, I think three times a week is great, and a goal I’m working toward. Right now, I’m at a steady two, and very close to increasing to three. I know my own tendencies toward burnout, and am trying my best to work at a pace that is effective, but not so much that I can’t do longterm.

      I also agree that blogging is a great way to increase visibility, and in fact is, I believe, a better long-term strategy than other aspects of social media — though those are important, too.

      Have a great weekend!

      Rebecca

      Reply

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